INTERNAL COMMUNICATION
a. Coordinate with agencies for designing campaign online & offline
b. Assist the design agency on content, artwork and pagination / post production
c. Success Stories – Coordinate details from relevant sites / Develop content / Execute photo-shoots as
per the agreed plan
d. Regular story updates from across the plants and zones
e. Assist the agency with the next level development phase and roll out

EXTERNAL COMMUNICATION
a. Press Conferences (Dealer launch, Facility inauguration, Product launch)
b. Collaterals and content for presentations and for the media
c. Post-conference reports and press release
d. Work with the agency for the execution
e. Collaterals and content for the Dealers

DIGITAL COMMUNICATION
a. Execute the agreed plan for Okinawa Social handle
b. Analyze the success of the campaigns
c. Provide literature and other collaterals for the preparation of weekly calendars
d. Inputs for relevant topics for tweets
e. Work on quarterly and bi-annual plans

ADVERTISEMENTS
Media planning
a. Prepare yearly advertisement plan on the basis of editorial calendars
b. Work with the agency on creative adaptations and ensure timely delivery to all the trade magazines
Mainlines
a. Execute the advertisement plan as per policy
b. Print advertisement budget – update budget sheet every month to map expenses (trade and
mainline)

CORPORATE BUSINESS DEVELOPMENT
Private & government
Liaisoning with agencies for daily operations.